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WaysConf 2024 coming soon! Don't miss anything and follow us! Every product uses words in the interface. Ways of how it gets there may differ, but usually it involves at least some work from designers and developers. I’d like to explore possible ways of managing words throughout the process, to streamline your work with it and alignment, both design and development side. Topics I’d like to cover: Sources of truth for UI copy (for better alignment) Tools that can help you craft strategic copy for the experience and quantify results (fog score basics + Figma plugins to automate work) Production changes without development (for faster development) “Key” management and localization tools overview Git as an extra asset for designers/content designers This topic is actually the result of struggles the teams I met had. I’d like to emphasize there is no universal ways of working, but there are tools and methods you can employ for individual painpoints and challenges in specific scenarios.


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