WaysConf Podcast
Welcome to the official WaysConf Podcast, where we bring you insights and knowledge from the world's leading product digital makers!
[PL] How behavioral economics can improve UX design? | Wojciech Popiela | WaysConf 2023
2024-02-02 18:50:00
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From irrationality to user engagement - how behavioral economics can improve UX design?
What factors influence user decisions, and how can they be used to increase engagement? I will discuss examples of how behavioral economics techniques can be applied to web design and mobile applications.
[ENG] Design rituals to unlock your teams' potential | Nina Jurcic
2024-02-02 15:43:00
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Whether it's a morning routine, a historical tradition, or a religious
ceremony, rituals play an essential role in shaping our identity and connecting us with others. Likewise, rituals can serve as a powerful tool for building a strong design culture, promoting collaboration, and unlocking the team's potential to achieve better design outcomes. In this talk, we're going to dive into the most important designer rituals out there, exploring how these shared experiences can bring chemistry, alignment, and collaboration to your team's creative process. And the best part?
You'll learn how to design your very own ritual from scratch, including all the essential ingredients for success.
[ENG] Performant Component through Customization | Maya Shavin | WaysConf 2023
2024-02-02 10:36:00
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Most current UI libraries provide great user experience with a vast number of components. But when it comes to heavy customization and non-standard scenarios, especially for E-Commerce, they become hard to manage, scale or even slow down performance. How to create a UI library that provides users the most possible freedom in customizing components, while keeping our performance and scalability to the fullest? How much customization freedom is enough? That's what my talk is about.
[ENG] Generative AI for UX Writers and Designers | Yuval Keshtcher | WaysConf 2023
2024-02-01 17:17:54
WaysConf 2024 coming soon! Don't miss anything and follow us! About the impact of ChatGPT and other AI tools on UX writing Generative AI is revolutionizing the way writers in the tech industry create content. With the help of AI tools like ChatGPT and Midjourney, writers, designers, researchers and any person on earth basically can generate high-quality, original content faster and more efficiently than ever before. I mean, even this content was partially written by AI. Whether you're a professional UX writer or designer looking to optimize your workflow or a UX manager looking to keep up with the latest trends, learning how to use generative AI can help you stay ahead of the game.
[ENG] The voice of the customer - about the shortcomings of declarative research in product discovery | Iga Mościchowska | WaysConf 2023
2024-02-01 17:15:30
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The voice of the customer - about the shortcomings of declarative research in product discovery
Voice of the Customer - easy to get and analyze, hard to conclude from. Organizations have fallen in love with automatic techniques for tracking feedback from their customers. They eagerly reach for reviews, opinions, helpline reports and ratings on scales. It gives them a conviction that their organization is customer-centric. However, it is not the most accurate source of users' needs in product discovery. In the presentation, I will focus on what are the limitations of declarative methods and what are their alternatives.
[ENG] I’m into UX writing. Now what? | Kalina Tyrkiel | WaysConf 2023
2024-02-01 17:14:52
WaysConf 2024 coming soon! Don't miss anything and follow us! Now that you know content goes first and plain language is key, it’s time to dig deeper and figure out how to make it all work in your organization. How to take a step back, reflect, and make the best use of your current UX writing resources? How to hire content professionals and structure work to get the best results? We’ll talk about collaboration, content style guides you’ll actually use, designing for diverse groups and markets, and possible development paths for UX writing professionals. Get ready for real-life challenges and case studies from an in-house specialist and an external consultant. Hands-on experience only, no filler!
[ENG] Content Design Toolkit. Ways of working with product copy - review and ideas | Pawel Chlodnicki | WaysConf 2023
2024-02-01 17:14:44
WaysConf 2024 coming soon! Don't miss anything and follow us! Every product uses words in the interface. Ways of how it gets there may differ, but usually it involves at least some work from designers and developers. I’d like to explore possible ways of managing words throughout the process, to streamline your work with it and alignment, both design and development side. Topics I’d like to cover: Sources of truth for UI copy (for better alignment) Tools that can help you craft strategic copy for the experience and quantify results (fog score basics + Figma plugins to automate work) Production changes without development (for faster development) “Key” management and localization tools overview Git as an extra asset for designers/content designers This topic is actually the result of struggles the teams I met had. I’d like to emphasize there is no universal ways of working, but there are tools and methods you can employ for individual painpoints and challenges in specific scenarios.
[PL] How to create a product you don't understand. | Aleksandra Kowalczyk | WaysConf 2023
2024-02-01 17:14:36
WaysConf 2024 coming soon! Don't miss anything and follow us! The subject of the presentation is the creation of products/tools that are intended for a specialized target group. How to conduct conversations and collect requirements? How to gain the necessary knowledge to create a product? How to create a design process and concepts, and finally how to conduct tests with users? How to stimulate the imagination to understand the mechanics of the tool? How to approach a topic which is overwhelming and scary at first if we do not understand the product from both a technical and practical point of view? How to deal with the project if you are the only designer on the team? I would like to use the case studies - to create tools for the world of gaming.
[PL] Jak stworzyć framework projektowy dla dużej organizacji? | Andrzej Pyra & Jakub Tyczyński | WaysConf 2023
2024-02-01 17:14:29
WaysConf 2024 coming soon! Don't miss anything and follow us! Jak stworzyć framework projektowy dla dużej organizacji? - Wnioski i lekcje z 4 lat wdrażania Service Designu w Santander Bank Polska W swojej prezentacji opowiemy o transformacyjnej drodze jaką Santander Bank Polska przeszedł od pierwszych doświadczeń projektowych realizowanych przez grupę entuzjastów, aż do przekrojowego ustandaryzowania procesu rozwoju produktów. Pokażemy jak skutecznie wdrażać service design w skali tak dużej organizacji i dlaczego dedykowany framework odgrywa ważną rolę. Wyjaśniamy też jak skutecznie komunikować wartość designu w środowisku skoncentrowanym na biznesie oraz dlaczego wcale nie potrzebujecie wielu projektantów by Service Design w Waszej organizacji działał dobrze.
[PL] Crafitng no-code elixirs: from email flows to kick-ass apps | Wojtek Woźniak | WaysConf 2023
2024-02-01 17:14:22
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Join me to learn how to make your digital life easier and more creative.
Using popular no-code tools like Bubble.io, Webflow, Make.com, and Apple Shortcuts, I'll
guide you through the process of transforming your ideas into tangible digital projects.
You'll see firsthand how I built tools, apps and websites. From setting up automated
email flows and creating landing pages to developing AI assistants and apps leveraging
the power of OpenAI. This is not just theory; it's about actionable knowledge you can
apply right away.
Everything will be broken down into easy-to-understand steps. By the end of our
session, you'll have a roadmap to recreate the apps I've showcased and the inspiration
to embark on your own no-code journey.
Whether you're a designer wanting to bring your visions to life or a developer looking to
streamline your workflow, this session is for you.
Let's gooo no-code!